AI loyalty and membership for retailers and brands
Turn shoppers into regulars, and regulars into family.
Enrol members at billing, on your website or WhatsApp. Run points, tiers and rewards they actually want, reward referrals, and let AI find what each group of members values so your team can approve the right campaign.
Free for up to 5,000 members · No card to start · Works with most POS and ecommerce platforms
Vadapalani Silks & LifestylePriya Silver
Member since Jan 2026 · Prefers silk · Opted in: WhatsApp
Jan 2026
Priya joins at billing
Phone number at the counter, consent recorded on the bill
+200 welcome pointsCounter 03 · T. Nagar
Built for the counters where regulars are made
- Retail chains
- Supermarkets
- Apparel and footwear
- Jewellers
- Restaurants and cafés
- Salons
- Pharmacies
- D2C brands
One platform, six charms
Every milestone in a member's year adds a charm.
First purchase, birthday, referral, tier upgrade, festive reward, anniversary. Each module of Ownverze handles one of these moments, and together they make the bracelet.
01 The heart · Member Enrolment
Join at billing in the time it takes to type a number.
Members join with a phone number at the counter, by QR, on your website or on WhatsApp. Consent for the programme and for each message channel is recorded separately.
- One member record across every store and channel
- Welcome points posted on the same bill
- Staff and store attribution for every enrolment
02 The cake · Points and Tiers
Points rules and tiers that pay for themselves.
Set earn rates by store or category, tiers by yearly spend, birthday and anniversary benefits, and expiry with advance notice. Preview every rule against last year of bills before it goes live.
- Birthday month vouchers sent automatically
- Tier benefits that include services, not just discounts
- Expiry reminders at 30 and 7 days
03 The gift · Rewards Shelf
Rewards members choose, at a cost you can see.
Vouchers, in-store services, experiences, gifts and partner rewards on one shelf. Members browse on WhatsApp or the web and redeem at the counter in two taps.
- Stock limits by store
- Tier-only and segment-only rewards
- True cost tracked for every redemption
04 The linked hands · Referral Circle
Reward members for the friends they bring.
Every member gets a personal invite to share on WhatsApp. Both sides are rewarded only after the friend's first real purchase, with fraud checks on every referral.
- Two-sided rewards with monthly caps
- Purchase-based release, reversed on returns
- See which circles add the most value
05 The star · AI Loyalty Planner and Campaign Studio
AI finds what each group values. Your team decides.
The planner groups members by purchase behaviour in your brand and suggests a reward and campaign for each group. Your marketing team approves, and Campaign Studio sends only to opted-in members.
- Plain reasons behind every suggestion
- Expected cost shown before approval
- WhatsApp, SMS and email with frequency caps
Festive silk buyers 8,200 members
Suggested reward
Early access to the Deepavali collection, 3 days before launch. No discount.
Why: this group redeemed early-access offers 3.1x more than flat discounts last year.
06 The chart · Loyalty Reports
Proof that loyalty grows repeat sales.
Repeat rate, member value, reward cost and campaign results, with members compared against non-members and every campaign measured against a control group.
- Daily refresh from POS and ecommerce
- Store and staff league tables
- Monthly summary for leadership by email
Members vs non-members, share of repeat bills by month
From insight to sent
AI suggests. People approve. Members choose.
- Step 1Planner suggests
Festive silk buyers, 8,200 members: offer early access, not a discount.
- Step 2Team approves
The marketing lead reviews the reasoning and cost, then approves.
- Step 3Studio sends
WhatsApp first, SMS as fallback, only to opted-in members, inside frequency caps.
- Step 4Reports measure
Visits and revenue are compared with a held-out control group.
The planner never sends a message on its own. Every campaign records who approved it, which segment it reached and what it cost.
Works with your counter
Plugs into the billing you already run.
Points are earned and redeemed on the same bill, whether the shopper is at a store in Vadapalani or checking out on your website at midnight.
Ask about your POS- POS billing systems
Earn and redeem on the bill through connectors or the counter app
- Ecommerce storefronts
Checkout opt-in, online points and voucher redemption
- WhatsApp Business Platform
Join, check points, browse rewards and receive offers
- SMS with DLT templates
Compliant sender IDs and templates for India
- Email
Branded campaigns and monthly statements
- API and webhooks
Members, bills, points and rewards for your own apps
Member privacy and responsible AI
Promises your members can hold you to.
Loyalty works only when members trust you with their number. These rules are built into the platform, not left to policy.
- Consent first
Members join only with clear consent and can leave or delete their data at any time.
- Opt-in messages only
Messages go only to opted-in members, with frequency limits and one-tap opt-out.
- Brand-only behaviour
AI segments use purchase behaviour in your brand only, never sensitive personal traits.
- Points never vanish quietly
Points terms are shown clearly, and points never expire without advance notice.
- Encrypted, never sold
Member data is encrypted in transit and at rest, and is never sold.
Questions
Questions retailers ask
Does it work with our POS?
Yes. Ownverze connects with most POS and ecommerce platforms. Where a connector is not available, the counter app runs on any tablet beside your billing screen.
Will members be spammed?
No. Only opted-in members get messages, with frequency limits across every channel and one-tap opt-out.
Does AI send campaigns by itself?
No. Your team approves each one. The planner suggests segments, rewards and timing, with the reasoning shown.
Can members check points on WhatsApp?
Yes. Members message your business number to see their balance, tier, rewards and expiry dates.
How long does setup take?
Most brands go live in one to two weeks: connect billing, import existing members, set points rules and train counter staff. Single stores using the counter app can start the same day.
Can we import our current loyalty members?
Yes. Upload members and their point balances from a spreadsheet or your current provider, and their history carries over.
The clasp closes
Your next bill could be the start of a regular.
Connect your billing counter, set your first points rule and enrol your first member the same week. The trial is the full product for up to 5,000 members.
Your store, counter 01
Bill no. 000001 · Member enrolled
- Loyalty platform, 30 days$0.00
- Members covered5,000
- Points, tiers and rewardsIncluded
- Referral CircleIncluded
- AI Loyalty PlannerIncluded
- Card required to startNo
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